PARTNER & AFFILIATE OS • PARTNER 360 WORKSPACE 1.0

BetMGM Partner 360

A unified executive workspace for relationship, commercial, campaign, link, revenue, document, communication, automation, and timeline intelligence.

DEMO PARTNER 360This governed workspace unifies realistic relationship, commercial, campaign, link, contact, document, automation, and audit data for demonstration.

REL-MGM-003 • Premier PARTNER

BetMGM

Renewal requires executive attention before NFL launch budgets are committed.

76Watch HEALTH

OpportunityNegotiate improved CPA for football seasonPrimary RiskRenewal economics and reporting latency

Relationship Health 76 Watch portfolio status

Monthly Revenue $38,750 6.4% year-over-year growth

Campaign Revenue $17,104 2 connected campaigns

Tracked Conversions 603 19,840 deep-link clicks

RELATIONSHIP GOVERNANCE

Executive Ownership

Account Owner: Sofia Ramirez
Executive Sponsor: Matt Rose
Lifecycle Stage: Renewal
Sentiment: Neutral
Last Contact: 2026-07-24
Next Meeting: 2026-08-05 16:00 UTC

COMMERCIAL POSITION

Relationship Economics

Monthly Revenue: $38,750
YoY Growth: 6.4%
Renewal Value: $285,000
Renewal Window: 41 days
Open Tasks: 5
Overdue: 2

Primary Partner Contact

Evan Cole

Affiliate Operations Lead

evan.cole@betmgm.example • +1 702 555 0124

Internal Owner

Sofia Ramirez

GO SPORTS PRO Account Owner

owner@gosportspro.net • Internal

Executive Governance

Matt Rose

Executive Sponsor

executive@gosportspro.net • Internal

Renewal Due

Master Partnership Agreement

2025-09-15 — 2026-09-14

Renewal value $285,000 • 41 days remaining

REVENUE INTELLIGENCE

Commercial Performance

MONTHLY RELATIONSHIP REVENUE$38,750

YEAR-OVER-YEAR GROWTH6.4%

RENEWAL VALUE$285,000

Active • Social

College Football Kickoff

Demonstration campaign designed to drive qualified traffic and conversions for BetMGM.

6,345 clicks • 216 conversions • $5,807 revenue • 1.58 ROAS

Scheduled • SEO

Bet365 Content Series

Demonstration campaign designed to drive qualified traffic and conversions for BetMGM.

13,495 clicks • 387 conversions • $11,297 revenue • 1.99 ROAS

Healthy • HTTP 200

BetMGM — College Football Kickoff

Mobile App • MI, AZ, CO, VA

6,345 clicks • 216 conversions • $5,807 revenue

Healthy • HTTP 200

BetMGM — Bet365 Content Series

Mobile Web • MI, AZ, CO, VA

13,495 clicks • 387 conversions • $11,297 revenue

GOVERNED DOCUMENT

Current IO

Available to authorized relationship and executive operations users.

GOVERNED DOCUMENT

Renewal Proposal Draft

Available to authorized relationship and executive operations users.

GOVERNED DOCUMENT

Reporting SLA

Available to authorized relationship and executive operations users.

2026-07-24

Relationship Contact

Latest governed partner communication recorded.

Sofia Ramirez

2026-08-04 06:18 UTC

Renewal Alert

Renewal entered 45-day executive attention window.

Sofia Ramirez

Enabled

Contract Expiration Watch

Renewal window monitored

Partner Operations

Enabled

Partner Performance Digest

Weekly executive digest scheduled

Executive Operations

Enabled

Deep Link Health Protection

2 destinations under active monitoring

Link Operations

BetMGM

Renewal entered 45-day executive attention window.

2026-08-04 06:18 UTC • Sofia Ramirez

Renewal Alert