DEMONSTRATION CAMPAIGN
Demonstration campaign record only. Performance, financial, tracking, and relationship data are simulated.
Active
Acquisition
1.54x ROAS
NFL Opening Month
Demonstration campaign designed to drive qualified traffic and conversions for DraftKings.
- Partner
- DraftKings
- Owner
- Partner Team
- Dates
- 2026-08-15 — 2026-09-30
- Tracking
GSP-CMP-001
85
HEALTH SCORE
GO SPORTS PRO CAMPAIGN INTELLIGENCE
Strong Campaign Health
Increase spend on the highest-converting affiliate, preserve the top state allocation, and review low-yield traffic before expanding budget.
ROI Trend ▲ 5.5%
CPA $14.64
EPC $0.65
Traffic Quality 81
Fraud Risk Medium
Compliance Risk Low
Confidence 84%
→Increase budget 12% on the strongest affiliate assignment.
→Shift 8% of spend toward the highest-ROAS state.
→Review the lowest-converting affiliate before the next campaign cycle.
→Verify compliance and destination links before scaling.
Budget
$2,786.81
Approved campaign budget
Spend
$2,064.30
74.1% utilized
Revenue
$3,172.00
1.54x ROAS
Conversions
141
2.87% conversion rate
AFFILIATE ASSIGNMENTS
Campaign Distribution
TRACKING & LINKS
Campaign Destinations
- Tracking Code
GSP-CMP-001
- Deep Link
- https://gosportspro.net/go/gsp-cmp-001
- Landing Page
- https://gosportspro.net/offers/draftkings/001
- Channel
- SEO
COMPLIANCE
Distribution Rules
- Status
- Approved
- States
- Multi-State
- Campaign Type
- Acquisition
- Partner Status
- Active
AFFILIATE LEADERBOARD
Revenue by Affiliate
Covers
$1,586.00
2.85% conversion · ▲ 4.5%
Pickswise
$1,808.04
2.74% conversion · ▲ 7.7%
GEOGRAPHIC PERFORMANCE
Revenue by State
PA$1,0781.54x ROAS
NJ$8911.63x ROAS
OH$6851.72x ROAS
MD$4621.82x ROAS
DEVICE BREAKDOWN
Traffic by Device
TRAFFIC SOURCES
Channel Mix
LANDING PAGES
Destination Performance
| Page | Views | Conversions | Rate |
| Primary Offer Pagehttps://gosportspro.net/offers/draftkings/001 | 3,637 | 110 | 3.04% |
| Comparison Pagehttps://gosportspro.net/offers/draftkings/001/compare | 1,278 | 31 | 2.44% |
CREATIVE PERFORMANCE
Ads & Content
| Creative | Format | CTR | Conversions |
| Primary Sportsbook Creative | Display | 3.00% | 80 |
| Offer Comparison Creative | Native | 2.40% | 41 |
| Email CTA | Email | 2.10% | 20 |
RECENT CLICKS
Live Demonstration Feed
CoversPA · Mobile · Primary Offer PageConverted
PickswiseNJ · Desktop · Comparison PageClicked
CoversOH · Mobile · Primary Offer PageConverted
ACTIVITY TIMELINE
Campaign History
Campaign activatedCampaign Operations
Campaign performance recalculated.System
Affiliate assignments reviewed.Campaign
Demo compliance record updated.Compliance